Return To Opportunities List


Floral Boutique with 22% Profit Margin in Omaha



Established floral studio and store with over $500,000 in gross sales. Situated in a well-trafficked strip mall in Omaha, this anchor store has become a staple since its opening in 2003. Delivering within the Omaha metro, this store has a customer retention rate of 80%. Sales have been at a steady clip over the last few years, bolstered by daily orders and contracts. The current owner has recently been signed for a large event that is expected to invoice over $6,000, and any ownership transition should not interrupt this deal.

All staff are well-trained and capable, working within set hours and with the understood need for some seasonal flexibility. Currently there are three full-timers and one part-timer employed in the studio, in addition to two alternating delivery drivers. Employees are encouraged to help in the creation of custom floral designs that are then featured for sale. The seller is also assisted by a part-time bookkeeper who logs invoices into ShopKeep Point of Sale software.

The 2,000-square foot building is leased at $11.25 per square foot, which is half of what most stores pay in this particular development. Leasing is all inclusive, covering the shop’s common area as well. Included in the sale is a delivery vehicle with around 50,000 in mileage.

With the right buyer, this already successful business could increase sales through improving web traffic and revamping marketing materials. Seller is willing to finance 20%, and with a down payment of $24,000, a new owner may expect to see a three-fold return and a profit of $95,749 the first year.

Business Highlights

  • Gross sales over $500,000 in 2015 and 2014, and annualized at $531,336 in 2016
  • Anchor location in high traffic strip mall with 80% customer retention
  • Lease at $3,200/month, which is roughly half that of the rest of the development
  • Current owner invests 40 hours per week and is supported by well-trained staff
  • Seller is unable to continue as owner due to back injuries that hinder long periods of standing 

Financial Highlights

  • List Price: $120,000
  • 2016 Gross Sales: $514,759
  • 2015 Gross Sales: $518,613 
  • 2016 Cash Flow: $113,432
  • 2015 Cash Flow: $36,002
  • 22% profit margin
  • $46,498 worth of assets included in the purchase:
    • Equipment: $27,998 – floral cooler, design tables, wall and cabinet displays
    • Inventory: $18,500 – gift merchandise, event and storage inventory
    • Intangibles – membership in Flower Shop Network


*amounts may vary

Cash Flow Analysis

Description of Financial StatementP&L StatementTax ReturnTax ReturnTax ReturnNotes
GROSS SALES$514,759$518,613$507,482$441,003
Net Income Shown on Financial Statement$51,333$-31,048$-341$-16,714
Compensation to Owner$41,600$41,600$41,600$41,600
11% Tax on total W2 Salaries$4,576$4,576$4,576$4,576
Depreciation$4,591$6,857$5,719$3,165Non-cash item
Interest$765$834$99$0Non-onward going expense
Amortization$0$0$0$465Non-cash item
Insurance Premiums for Owners: Health, Life, Auto$0$5,292$0$0Non-onward going expense
Travel$7,837$891$0$0Travel unrelated to business
Auto-Personal Use$2,730$7,000$0$0Personal use of auto unrelated to business
TOTAL ADDBACKS$62,099$67,050$51,994$49,806
Seller's Cash Flow = Total Addbacks + Net Income$113,432$36,002$51,653$33,092
Profit Margin22.03 %6.94 %10.18 %7.50 %
  • Profit margin of 22% in 2016
  • 68% increase in cash flow during 2016

Assets & Inventory Sampling

  • Floral cooler - $5,500               
  • Signs - $2,500
  • Display cabinets - $3,850
  • Back room shelving - $1,830
  • Storage inventory - $5,000
  • Gift merchandise - $10,000
  • Event Inventory - $3,500



  • The store runs with 3 full-time personnel and 1 part-time associate, as well as 2 delivery drivers that rotate schedules
  • Employees design and complete orders
  • The store owner mostly supervises employees and order completion, but has a background in design and will still create when needed or desired
    • Current employees would be capable of floral design, so a new owner need not be already in the industry


  • Bouquets & Corsages                                                       
    • Traditional roses, custom, and more!
  • Gourmet gift baskets
    • Honey Lover
    • Gardeners Delight
    • Spa Indulgence
  • Goodies
    • Natural Handmade Soap
    • Local Raw Honey
  • Indoor plants
    • Potted palms
    • Chinese Evergreen
    • many more!


Growth Opportunities

  • Website overhaul could increase online traffic
    • The current design is functional, but is not visually appealing
  • Current owner has not done much in marketing
    • Add radio ads as part of this effort
    • Attend bridal/event trade shows
    • Distribute flyers to businesses and homeowners
    • Work with wedding planners and event planners

Valuation Details

The Firm Business Brokerage used a Cost-to-Create Valuation methodology to determine the Purchase Price of the business. 

Due to the time, money and energy involved, it would take more than the List Price of $120,000 to recreate and build the reputation of this business.

Funding Example

Purchase Price:                       $120,000

20%Buyer Down Payment:     $24,000

20%Seller Financing:               $24,000                                                                  

60%Bank Loan:                        $72,000

Since the bank loan would be under $150,000, this business would be a perfect opportunity for an Express Loan!

Seller Financing 5-year term at a rate of 4.5% equals a monthly loan payment of $447.

Bank Loan 7-year term at a rate of 5.25% equals a monthly loan payment of $1,026.

After business expenses and annual loan payments of $17,683, a buyer would retain a profit of $95,749. A down payment of $24,000 results in a three-fold return on investment in the first year!

A lender is required to have a minimum 1.5 coverage ratio for any business loans extended. At a proposed Purchase Price of $120,000 with the terms listed above, the coverage ratio is 6.41.  Please note that the decision of whether to extend a loan on any particular sale belongs to the bank, and this document does not guarantee specific terms or verify that financing is available.  

Purchase Price:



Bank Loan Needed: $


Funding Details


Offer Price: $

% Buyer Cash Down at Closing: $

% Seller Carry Back via Promissory Note: $

year term at a rate of %

% of Purchase Price secured by Buyer and Seller

Total Bank Loan Need: $

% of Purchase Price

Desired Loan Type:

Desired Bank Terms: year term at a rate of %

Total Business Assets, Inventory, and A/R: $

Total Undercollateralized Loan: $

Loan Payments

Monthly Payment to Bank: $
Yearly Payment to Bank: $
Monthly Payment to Seller: $
Yearly Payment to Seller: $
Total Monthly Debt Service: $
Total Yearly Debt Service: $


Fixed Charge Coverage Ratio

The bank will require a minimum ratio of 1.5 to be lendable.

Cash Flow:
2016 Cash Flow
Annual Debt Service: $

Buyer's Net Operating Income (NOI)

The amount of money the Buyer will retain as profit.

Cash Flow:
2016 Cash Flow
Annual Debt Service: -$

Buyer's Return on Investment (ROI)

The rate of return on the Buyer's down payment.

Down Payment: $
ROI: %


Document Title / Description

This folder is empty.

Access to this Deal Room is restricted

Would you like to access the deal room?

Yes, please

Interested in
this business?

Complete the following information to sign an NDA and see more details!

Already have an account? Log in here.

Click to download NDA form

Print, sign and send to:

210 N 78th St. 2nd Floor
Omaha, NE 68114

Or fax to:

f 402.939.0857

Thinking of Selling?
When selecting an M&A firm, please use the following Scorecard: click here for our M&A Scorecard

The Firm makes no warranties or representation in consideration to the information provided above. All communication regarding this business must occur directly with The Firm Advisors, LLC. The Firm is not a real estate brokerage and does not sell real estate. The Firm solely advises on exit strategy.