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Data Capture & Thermal Label Equipment Sales & Services – $3M+ in Revenue

Client base: manufacturing, warehousing, distribution, and logistics!



  • Price

  • Revenue

  • Cash Flow

  • Service Area

  • Employees
    2 owners, 7 FTE (VP, office manager, web developer, process engineers), 2-3 part time technicians

  • Intangible Assets
    Warehouse management application software

  • Reason for Sale
    Retirement Planning

With a 96% recurring client base primarily in manufacturing, warehousing, distribution, and logistics, this Georgia-based company had nearly $4M in sales in 2020! This value-added reseller (VAR) focuses on traditional bar code technology, RFID technology, process improvement, equipment sales and service and custom software solutions. This company has also developed a Warehouse Mgmt. system that could be sold for $45K or if further developed for $60K. From solution concept to the design, development and implementation, their experienced team can deliver traditional mobile and wireless solutions. 60% of their revenue comes from sales of products like data capture equipment, printing equipment and labels while the remaining 40% is from services like custom software and web development, hardware repair and network installation. Their typical network installation project runs from $80K - over $250K with this company installing as much as 1M square feet of networks for their clients and in any given year completing 10-15 projects. Their networking portfolio encompasses small businesses to Fortune 500 facilities across the country with an impeccable track record.


Helping their clients succeed for 15 years, this company provides custom tailored solutions and results as promised and on time. With over 20 years professional software and database development expertise in-house, their staff's strong coupling of technical and business knowledge allows them to provide clients with world class solutions to their needs. The team consists of 7 full time employees including a senior VP, office manager, software developers with decades of experience and a process improvement resource. They also have 2-3 part time technicians who work for them as needed.


This company is proud to partner with some of the most successful and regarded companies in the IT industry like Zebra, Data Logic, Honeywell, and Epson to name a few. This company has an outstanding opportunity for growth through development and upgrade of their WMS as well as going after more network installation projects.

Business Highlights


  • Year Established: 2005
  • Location: Georgia
  • Service Area: Georgia and surrounding area
  • Services: Product sales - 60% (Mobile computers & scanners, thermal label printers, ribbons), Services – 40% (Custom and web development, hardware repair & network installation)
  • Clients: Corporate clients focusing primarily in manufacturing, warehousing, Distribution and Logistics
  • Lease: Own 8,800 square feet building; 11 offices, 1 meeting room, 1 conference room. Includes 800 square feet unfinished warehouse space.
  • Reason for Selling: Retirement Planning
  • Personnel: 2 owners, 7 FTE (VP, office manager, web developer, process engineers), 2-3 part time technicians
  • Seller Training Period:6 months – 1 year; one of the owners is willing to stay as employee for 3-5 years
  • Growth Opportunities: Go after more network installation projects, develop and sell WMS
  • Current Owners’ Responsibilities: Management oversight, client relationships, accounting



Financial Highlights

  • List Price: $1,840,000



 Gross Sales

  • 2021 (Annualized): $3,446,482
  • 2020: $3,841,847

Cash Flow:

  • 2021 (Annualized): $589,682
  • 2020: $490,422
  • 2019: $355,385

Assets of Business


  • Assets: $110,000


  • Equipment: $65,000
  • Intangible: $45,000 -- Warehouse management system – application software

Cash Flow Analysis

Description of Financial StatementP&L Statement
P&L StatementTax ReturnTax ReturnTax ReturnNotes
GROSS SALES$1,723,241$3,841,847$6,420,964$7,670,715$3,167,182
Net Income Shown on Financial Statement$82,478$147,878$213,925$642,858$17,200
Compensation to Owner$90,000$180,000$0$0$0
Wife's Salary$19,500$43,560$44,222$39,528$37,453
11% Tax on total W2 Salaries$12,045$24,592$4,864$4,348$4,120
Meals & Entertainment$18,264$27,239$22,131$24,285$14,851
Auto-Personal Use$22,034$41,213$17,709$22,655$21,682
TOTAL ADDBACKS$212,363$342,544$141,460$161,309$135,950
Seller's Cash Flow = Total Addbacks + Net Income$294,841$490,422$355,385$804,167$153,150
Profit Margin17.11 %12.77 %5.53 %10.48 %4.84 %


Funding Example

Growth Opportunities


This company has opportunities to grow particularly in the network installation space.

  • They can grow by going after more network installation projects.
  • WMS system - software application – warehouse management system – it is a piece of software that could be developed and resold. As it is right now, the software could go for $30-$45K and if developed further, could sell for $50 - $60K
  • SWA and IWLA – if there was someone dedicated to outside or inside sales, there is tremendous opportunity to grow business

Purchase Price:



Bank Loan Needed: $


Funding Details


Offer Price: $

% Buyer Cash Down at Closing: $

% Seller Carry Back via Promissory Note: $

year term at a rate of %

% of Purchase Price secured by Buyer and Seller

Total Bank Loan Need: $

% of Purchase Price

Desired Loan Type:

Desired Bank Terms: year term at a rate of %

Total Business Assets, Inventory, and A/R: $

Total Undercollateralized Loan: $

Loan Payments

Monthly Payment to Bank: $
Yearly Payment to Bank: $
Monthly Payment to Seller: $
Yearly Payment to Seller: $
Total Monthly Debt Service: $
Total Yearly Debt Service: $


Fixed Charge Coverage Ratio

The bank will require a minimum ratio of 1.5 to be lendable.

Cash Flow:
3 year average (18-20) cash flow
Annual Debt Service: $

Buyer's Net Operating Income (NOI)

The amount of money the Buyer will retain as profit.

Cash Flow:
3 year average (18-20) cash flow
Annual Debt Service: -$

Buyer's Return on Investment (ROI)

The rate of return on the Buyer's down payment.

Down Payment: $
ROI: %


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210 N 78th St. 2nd Floor
Omaha, NE 68114

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The Firm makes no warranties or representation in consideration to the information provided above. All communication regarding this business must occur directly with The Firm Advisors, LLC. The Firm is not a real estate brokerage and does not sell real estate. The Firm solely advises on exit strategy.